Using the Success Orientations Approach to Attract more International Students

Paul Kurucz
August 22, 2011 - 9:00am - 10:30am PDT
Closed
Online
$190

Educational institutions around the world are increasingly hungry for international students, while at the same time demographics, safety concerns, and economic variables are potentially limiting growth in international student numbers from traditional source countries.

Is your institution competing as effectively as you could be to attract the numbers and profiles of international students you want during this time of shifting sands?

The Success Orientations Approach

Attract more international students using the Success Orientations approach. This unique and original behavioral model for understanding how international students focus on success will give your institution, staff, and partner agents practical tools they can use to immediately align marketing, support, and services to meet the success orientations needs of students. Better alignment means it would be much easier for students to choose your institution!

Participants will gain high value takeaways, including:

• Focused marketing media that is aligned with different success orientations needs of students. Most institutions are unaware of how to do this simple but highly effective shift in focus. You will learn how this focus can immediately improve how your students feel about your institution, making it more attractive to them than your competitors.

• How to invite your graduating international students to be powerful recruitment allies for other international students. Instead of simply shaking their hand and wishing them well when they graduate, you could be empowering your international student alumni to give you an “inside” recruitment edge.

• Meeting student success orientation needs through telephone, social media, and in- person interactions means leads get turned into more students at your institutions. You have only a few minutes to turn a lead into a student - and the first 30 seconds are the most important. Is every interaction meeting student success orientation needs?

These are only three of the many ways you will learn how to attract more students from the success orientations approach.

This workshop that can be delivered at your location or online. The online experience offers one live and interactive webinar session with a telephone follow-up with the facilitator approximately one week later for practical and specific application to your organization. The webinar session will be recorded and available for review in case you cannot be present for it.

Register early. Save money.

  • 20% rebate on webinar fee if registering before August 5
  • 15% rebate on webinar fee if registering before August 12
  • 5% rebate on webinar fee if registering before August 19

Discounts/rebates will be issued after payment is processed

Special offers:

  • Register before August 12, 2011 to be entered in a draw for a free premium membership & advertising package on GEAN ($740 value)
  • Register for 2 or more paid webinars & get a premium membership for free ($490 value). Offer ends August 5, 2011